WHO IT IS FOR:
Messy, powder-y eye shadows are a thing of the past. Upgrade your eye makeup with this creme shadow. It's all you need for long-lasting, versatile pigments that are easy to glide on. They can even be used on your brows or as liner with the right brush. Take your pick of hue and revel in the versatility.
Made in the USA
Please see the Usage & Ingredients tab for how to use and ingredient information.
Basic Eyeshadow Principles
The key to selecting eyeshadow is to select it with your eye, hair and complexion in mind. The second consideration is to keep it coordinated with your outfit.
Before applying eye makeup, use a primer. It helps smooth the surface of your eye and makes it a more even canvas to apply your makeup. It also helps to prevent smudging, thereby increasing the longevity of your makeup.
Try to use at least two or preferably three eyeshadow shades. The lightest shade will highlight and brighten because it's used on both the lower part of the lid and on the brow bone. The medium shade will add depth to the corners. The darkest shade will add dimension, significant depth and definition to the overall shape of the eye. The two darker shades should be applied to the middle of the lid, extending into the crease and outer eye area. Remember to blend the shades with a brush.
Eyeliner & Eyeshadow Application for Specific Eye Shapes
Curling & Mascara Application for Lashes:
Lashes define the eyes and enhance them with a bit of curl. An application of mascara will help make your eyes stand out whether you decide to select lightly natural or dark smoky eye makeup.
Once you position your eyelash curler with your lashes in the pads at the roots, squeeze gently. Repeat this two more times, once in the middle, then at the tips of the lashes.
Sweep the mascara brush from the base (roots) to the tips of lashes. Sweep the lashes from the back side as well, again from the base to the tips. Comb out any clumps with an eyelash comb/brush utensil. Apply a second coat of mascara for a more dramatic effect.
About the Collection
Au Naturale began when a D.C. analyst started breaking out from synthetic fillers and toxic ingredients found in leading cosmetics. Frustrated with the products available to her, Ashley Prange set out on a mission to create a full line of color cosmetics that is vegan, cruelty-free and made without parabens or gluten.
Every product in Au Naturale's line is handcrafted in small batches in their own lab in Green Bay, Wisconsin. Passionate about complete transparency in the formulation process of Au Naturale, Ashley makes sure every ingredient is carefully selected to nourish the skin as well as provide professional-grade wearbility.
While Au Naturale's primary mission is to bring you high quality, pure cosmetics that don't compromise your skin, every action is taken to make each product ethical and beneficial to you and the environment. What's more, ingredients come from local suppliers meticulously vetted for their purity.
About the Guest
Ashley Prange is a former D.C. analyst who was fed up with beauty products that not only harmed her skin, but harmed the environment. Now a fierce advocate for cosmetic regulations and ingredient reform, Ashley has set out to create a line of skincare and makeup that is not only responsible and ethical, but performs like collections found in the pro circuit. She is proud of her products with a purpose and wants to share her important message with every woman who wants to treat themselves and others well.
HOW TO USE:
Apply your creme shadows with a shadow brush (or blend with clean fingers) for all-over color, or with an angle liner brush for an easy eye liner application and flawless brow filler.
Limnanthes Alba (Meadowfoam) Seed Oil, Caprylic/Capric Triglyceride, Ricinus Communis (Castor) Seed Oil, Euphorbia Cerifera (Candelilla) Wax, Simmondsia Chinensis (Jojoba) Seed Oil, Ricinus Communis (Castor) Seed Wax, Lavandula Officinalis (Lavender) Oil, Manihot Esculenta (Tapioca) Root Starch, Titanium Dioxide, Iron Oxide, Mica.
Average Days of Supply: Depends on use.