Patina Eye Shadows made in China; Luxe Waterproof Eyeliner made in Taiwan; all others made in the USA.
Please see the Usage & Ingredients tab for how to use and ingredient information.
Basic Eyeshadow Principles
The key to selecting eyeshadow is to select it with your eye, hair and complexion in mind. The second consideration is to keep it coordinated with your outfit.
Before applying eye makeup, use a primer. It helps smooth the surface of your eye and makes it a more even canvas to apply your makeup. It also helps to prevent smudging, thereby increasing the longevity of your makeup.
Try to use at least two or preferably three eyeshadow shades. The lightest shade will highlight and brighten because it's used on both the lower part of the lid and on the brow bone. The medium shade will add depth to the corners. The darkest shade will add dimension, significant depth and definition to the overall shape of the eye. The two darker shades should be applied to the middle of the lid, extending into the crease and outer eye area. Remember to blend the shades with a brush.
Eyeliner & Eyeshadow Application for Specific Eye Shapes
Curling & Mascara Application for Lashes:
Lashes define the eyes and enhance them with a bit of curl. An application of mascara will help make your eyes stand out whether you decide to select lightly natural or dark smoky eye makeup.
Once you position your eyelash curler with your lashes in the pads at the roots, squeeze gently. Repeat this two more times, once in the middle, then at the tips of the lashes.
Sweep the mascara brush from the base (roots) to the tips of lashes. Sweep the lashes from the back side as well, again from the base to the tips. Comb out any clumps with an eyelash comb/brush utensil. Apply a second coat of mascara for a more dramatic effect.
Daily Skin Care Regimen
If you have dry skin, you will need moisturizing products that nourish, so you will want to find protective and restorative products. Achieving a moisture balance with the right pH is key.
Begin with a very mild soap, possibly cream based. Since your skin is acidic, the alkaline in soap can easily disturb the delicate pH balance. Also, make sure that the soap does not contain harsh chemicals which will also remove the acid mantel and cause further dryness. Choose a toner that soothes and nourishes your skin. It should refresh with a hint of moisture—a low or no alcohol formulation is recommended to prevent over drying the skin.
A daily moisturizing routine is essential for dry skin. Begin with a serum to enhance moisture, then apply a day moisturizer. Try to use a day cream with an SPF Your evening ritual can include a serum application and a heavier moisturizer. Eye creams and serums are recommended for the delicate area around the eyes that are subject to fine lines and wrinkles.
Weekly Skin Care Routine
Use an extremely mild exfoliator in order to expose fresh skin and allow products to penetrate deeper. This will maximize the effectiveness of your skin care products. A moisture-enhancing mask that you put on and wipe off will moisturize and plump dry and dehydrated skin.
Key Ingredients for Dry Skin:
Hyalauronic Acid, Glycerin, Lanolin, Alpha Hydroxy Acids, Oil (Of Jojoba, Olive, Apricot Seed, Avocado, Grapeseed Borage, Almond, Evening Primrose), Vitamin E, Vitamin A, Vitamin C, Honey, Shea Butter, Argan, Baobab, Manuka Honey, Green Tea (Camilla Sinsnsis), Ceramide, Glycolic Acid, Hydrolized Wheat Protein, Cocoa Butter, Shea Butter, Cucumber
Everyone can benefit from using a moisturizer after cleansing. The key is finding the appropriate moisturizer based on your skin type. Moisturizers seal moisture into the skin, so the effect is hydrating while also inhibiting evaporation. Many moisturizers contain active ingredients that deliver vitamins, minerals, antioxidants and skin supporting compounds to provide therapeutic benefits that sooth, protect and ultimately help delay the onset of early aging.
Eye creams are optional, but may be desirable for those with dry or aging skin as a welcome addendum to a moisturizer. Some individuals have very delicate eye areas that are more susceptible to wrinkling, dark circles and puffiness. An eye cream can help address these specific concerns with intense moisture and a high concentration of active ingredients.
How to Choose a Moisturizer
The oilier your complexion, the lighter and more liquid your moisturizer should be. Some moisturizers even have oil free ingredients that still serve to moisturize the skin without adding oil. Conversely, dry or aging skin requires a more moisturizing-nourishing preparation. Use a moisturizer labeled with your skin type or specific skin concern. If you live in a particularly harsh climate, consider wearing a more moisturizing face cream during the winter and switch to a lighter formula during warmer months.
Night creams tend to be thicker and more moisturizing than day creams. It is generally recommended to have separate moisturizers simply for the fact that you will want a day cream with a Sun Protection Factor (SPF). This will provide you with added protection from sun damage that can lead to premature aging.
Based on the amount of time you spend outside on any particular day, you might want to wear a moisturizer designed for outdoor use with a significantly higher SPF. You must also factor in how easily your skin burns and take precautions to protect your skin with a sufficient SPF. As a general rule, it is recommended that your day moisturizer should have at least 15-20 SPF, and if you spend more time outdoors, consider a moisturizer with 30+ SPF.
How to Use Moisturizer
After you wash your face and apply toner or a serum (optional), scoop out enough moisturizer to comfortably cover your face and neck area. Using your fingertips, rub it in using upward strokes, making sure to moisturize the neck, décolletage and earlobes. In order to prevent streaks, allow your moisturizer to penetrate before applying foundation.
When skin ages, its collagen and elastin are produced more slowly. This causes gradual changes like hyperpigmentation, discoloration, dryness, sagging, wrinkles, crepe-like folds, loss of muscle tone, textural unevenness and loss of elasticity.
The topical application of key skin firming ingredients works synergistically to protect and strengthen the skin. Skin care products should have a combination of naturally occurring active ingredients. They will contain compounds to protect which will likely be in the form of extracts containing antioxidants. Another set of ingredients will firm the skin by penetrating through its seven layers to support the collagen process at a cellular level.
Skin firming creams are usually formulated as night creams. They tend to be richer, thicker and more emollient and should be able to stay on long enough to absorb for maximum benefits. In general, face creams are designed to minimize lines/wrinkles, improve skin density, firm, plump and decrease puffiness (especially in the eye area).
Many manufacturers describe their product as a "cocktail" of ingredients that work together to decrease the effects of aging. Skin firming and anti-aging ingredients often include antioxidants, minerals, seaweed, herb extracts and different kinds of oils like Vitamins A and E. Other ingredients attributed to having a firming effect on the skin include green tea, aloe vera, beech bud extract, alpha lipoic acids, shea butter, hyaluronic acid and the very exotic sounding emu oil. Some firming and anti-aging products also contain light reflecting pigments, such as mica, to enhance the glow and make the skin look radiant.
You can choose the right skin firming creams according to your skin type (oily, combination or dry) and the anti-aging action associated with them.
What is a Serum?
Deciding to use a serum can depend on various factors including skin type, age or degree of damage. They are able to effectively absorb onto the skin, delivering active ingredients for maximum benefit. Depending on ingredients, serums contain anti-aging properties that help to firm, tighten, provide anti-oxidants, re-texturize, or address the signs of aging. If you decide to use a serum with your moisturizer, select one with the ingredients or benefits associated with the concerns you wish to address.
Daily Skin Care Regimen
Begin with a very mild soap, possibly cream based. Since skin can be acidic, the alkaline in soap can easily disturb the delicate pH balance. Also, make sure the soap does not contain harsh chemicals which will also remove the acid mantel and cause further dryness. Choose a toner that soothes and nourishes your skin. It should refresh with a hint of moisture - a low or no alcohol formulation is recommended to prevent over drying the skin.
A daily moisturizing routine is essential to aging skin. After washing skin, pat it dry and begin with a serum to enhance moisture, then apply a day moisturizer. Try to use a day cream with an SPF An evening ritual can include a serum application and a heavier moisturizer. Eye creams and serums are recommended for the delicate area around the eyes that are subject to fine lines and wrinkles.
Weekly Skin Care Routine
Use an extremely mild exfoliator in order to expose fresh skin and allow products to absorb. This will maximize the effectiveness of your skin care products. A moisture-enhancing mask that you put on and wipe off will moisturize and plump skin that may be dry and dehydrated.
Key Ingredients for Aging Skin:
Hyalauronic acid, Manuka Honey, Evening Primrose Oil, Borage Oil, Almond Oil, Apricot Oil, Algae Extract, Caffeine, Green Tea, White Tea, Idebenone, Vitamin C, Vitamin E, Grape Seed Extract, Alpha Hydroxy Acids, DMAE, Retinol, Aloe Vera, Borage Seed Oil, Ceramide, Cocoa Butter, Evening Primrose Oil, Glycolic Acid, Jojoba Oil, Lactic Acid, Shea Butter, Pycnogenol Cucumber, Copper Peptide, Coenzyme Q10 (Ubiquinone), Hydrolyzed Wheat Protein
HOW TO USE:
Collagenesis Eye Stem Rejen Elite:
Using your ring finger, apply a dab under and around eye area, allowing time to fully penetrate. Use morning and night.
Bright Eyes Eye Enhancing Treatment:
Apply daily in a patting motion to your eyelid and under-eye area until desired brightness and coverage is achieved.
Patina Matte Eye Shadows:
Using the included applicator, apply to your eyelids. Start closest to corner and move outward. Shades may be combined and applied wet to create an even more intense look.
Luxe Waterproof Eyeliner:
Twist pencil to reveal tip of liner and gently glide onto upper and/or lower eyelids close to lash line.
Wow Factor Mascara:
For best results, hold wand with longer bristles against top lashes and sweep from root to tip. Reverse wand and sweep on to bottom lashes for an even more wowing effect. Repeat until desired look is achieved. Do not let dry between coats.
Collagenesis Eye Stem Rejen Elite: Vitis Vinifera (Grape) Fruit Extract, Cetearyl Olivate, Sorbitan Olivate, Helianthus Annus (Sunflower) Seed Oil, Avena Sativa (Oat) Kernel Extract, Commiphora Mukul Resin Extract, Sodium Hyaluronate, Tocopherol, Rhododendron Ferrugineum (Swiss Alpine Rose) Leaf Cell Culture Extract, Chlamydocapsa (Snow Algae) Extract, Sorbitan Laurate, Acetyl Dipeptide-1 Cetyl Ester, Pyrus Malus (Apple) Saccharides, Butyrospermum Parkii (Shea) Butter, Hydrolyzed Oat Protein, Niacinamide, Adenosine Triphosphate, Cetyl Palmitate, Sorbitan Palmitate, Ethylhexyl Olivate, Glycerin, Dimethicone, Caprylic/Capric Triglyceride, Spilanthes Acmella (Paracress) Flower Extract, Vinyl Dimethicone/Methicone Silsesquioxane Crosspolymer, Lactic Acid, Aminoguanidine, Decarboxy Carnosine, Peumus Boldus (Boldo) Leaf Extract, Ocimum Basilicum (Basil) Hairy Roots Cell Extract, Polygonum Cuspidatum (Resveratrol) Root Extract, Butylene Glycol, Hydrolyzed Rna, Hydrolyzed Dna, Rh-Polypeptide-7, Sodium Phosphate, Salicornia Herbacea (Glasswort) Extract, Menadione, Phytonadione, Lecithin, Alcohol, Hydroxyethylcellulose, Microcrystalline Cellulose, Cellulose Gum, Sodium Polyacrylate, Hydrogenated Polydecene, Trideceth-6, Tetrahexyldecyl Ascorbate, Isomalt, Peg-12 Glyceryl Dimyristate, Sucrose Palmitate, Maltodextrin, Aqua (Purified, De-Ionized), Glyceryl Linoleate, Silica, Citric Acid, Titanium Dioxide, Tin Oxide, Disodium Edta, Phenoxyethanol, Caprylyl Glycol, Sodium Benzoate, Chlorphenesin, Beta Vulgaris (Beet) Extract.
Bright Eyes Eye Enhancing Treatment: Aqua (Purified, De-Ionized) Cyclopentasiloxane, Peg/Ppg-18/18 Dimethicone, Triethoxycaprylylsilane, C30-45 Alkyl Cetearyl Dimethicone Crosspolymer, Isopentyldiol, Polymethylsilsesquioxane, Peg/Ppg-20-15 Dimethicone, Bismuth Oxychloride, Ethylhexyl Hydroxystearate, Betaine, Sodium Pca, Sorbitol, Serine, Glycine, Glutamic Acid, Alanine, Lysine, Arginine, Threonine, Proline, Dimethicone, Hyaluronic Acid, Disteardimonium Hectorite, Phenoxyethanol, Caprylyl Glycol, Ethylhexylglycerin, Hexylene Glycol, Sea Salt, C12-15 Alkyl Benzoate, Tribehenin, Ceramide 2, Peg-10 Rapeseed Sterol, Palmitoyl Oligopeptide, Hydrolyzed Collagen, Disodium Edta, Titanium Dioxide, Iron Oxide Yellow (Ci 77492), Iron Oxide Red (Ci 77491), Iron Oxides (Ci 77499).
Patina Matte Eye Shadows: Mica, Zea Mays (Corn) Starch, Titanium Dioxide, Jojoba Oil, Grape Seed Extract, Tocopherol Acetate (Vit. E), Retinol (Vit. A), Wild Yam Extract, Palmitoyl Pentapeptide-3, Nylon-12, Sodium Hyaluronate, Kaolin. May contain: Ci 75470 (Carmine), Ci 77007 (Ultramarines), ci 77288 (Chromium Oxide Greens), ci 77742 (Manganese Violet).
Luxe Waterproof Eyeliner: Mica, Titanium Dioxide, Buxus Chinensis (Jojoba) Oil, Palmitoyl Oligopeptide, Nylon-12, Sodium Hyaluronate, Kaolin, Butyrospermum Parkii (Shea Butter), Dioscorea Villosa (Wild Yam) Root Extract, Vitis Vinifera (Grape) Seed Extract. May contain: Carmine (Ci 75470), Ultramarines (Ci 77007), Chromium Oxide Greens (Ci 77288), Manganese Violet (Ci 77742).
Wow Factor Mascara: Aqua (Purified, De-Ionized), Iron Oxides (Ci 77499), Hydrogentated Olive Oil Stearyl Esters, Acrylates/Ethylhexyl Acrylate Copolymer, Copernicia Cerifera (Carnauba) Wax, Stearic Acid, Cyclopentasiloxane, Acrylates Copolymer, Triethanolamine, Acacia Senegal Gum, Polybutene, Vp/Va Copolymer, Panthenol, Phenoxyethanol, Polyvinyl Alcohol, Aminomethyl Propanediol, Laureth-21, Ethylhexylglycerin.
Average Days of Supply: 60 days for Collagenesis Eye Stem Rejen Elite; depends on use for rest.